The company:
For more than a decade, USA-based eJobStores.com has been one of the Internet’s most successful cross-industry job boards, customarily ranking in the Alexa top 15,000 global sites list.

Run by CEO Fran Grossman, eJobStores.com offers a convenient way for employers to post jobs nationally as well as letting job seekers post their resumes for the attention of employers across the United States.

The issue:
To make its services available on an “anytime, anywhere” basis, eJobStores.com recently decided to embrace the mobile Web by creating mobile-specific offerings.

The solution:
To meet their goal of creating mobile friendly offerings, Grossman and team launched http://MobileJobs.mobi. Like its desktop sister site, MobileJobs.mobi is a centralized employment network that features more than 300 mobile-friendly jobs sites like accountingjobs.mobi, constructionjobs.mobi, pharmacistjobs.mobi and radiologyjobs.mobi.

To ensure the widest possible audience, each site in the MobileJobs.mobi network was designed to work correctly on all mobile phones, not just smartphones. Grossman’s developer team followed dotMobi recommendations for mobile site development, as featured on dotMobi’s developer forum, mobiForge.com.

Grossman also chose to use the .mobi domain to label each site in the network. Grossman said, “The .mobi domain not only lets end uses know that the sites are mobile friendly, but we also see strong search engine results that help job seekers and employers find our sites more easily.”

When building the MobileJobs.mobi network via the readily available Microsoft Office FrontPage program, the development team made extensive use of dotMobi’s free mobiReady.com service, prior to deployment, to test the sites for mobile friendliness.

The results:
Along with the search engine benefits of the .mobi domain, Grossman is publicizing the MobileJobs.mobi network via marketing campaigns that incorporate Web banner advertising, direct mail and email.

The concept of the MobileJobs.mobi network, along with targeted marketing, has made the network highly successful, with more than 100,000 unique visitors per month.

Along with the success of the MobileJobs.mobi network, several of the network’s sites are generating much success on their own. For example, HealthJobs.mobi receives approximately 50,000 visitors per month.

For more information on eJobStores.com and MobileJobs.mobi, contact mobilerecruiting@gmail.com.