Trinity Mobile (http://www.trinitymobile.co.uk) announced today that it has recorded a 1200% year-on-year increase in the delivery of mobile boarding passes to airlines passengers in 2009. According to Trinity Mobile, whose airline customers include Austrian Airlines and British Midlands (BMI), over 600,000 mobile boarding passes were sent out via mobile text messages in 2009, up from 50,000 in 2008. The 1200% year-on-year increase is Trinity's highest recorded sustained year-on-year growth to date. The uptake occurred with little to no direct sales push of mobile ticketing, and was driven nearly entirely by customers opting to receive a bar-coded mobile boarding pass detailing all relevant information at the end of the ticket sales process instead of printing details at home.  
Recent research finding reinforce Trinity Mobile's predictions of a mass-market uptake in wireless text messaging and ticketing services. According to Juniper Research* over 15 billion mobile tickets will be issued across a wide range of industries worldwide  (including airlines) by 2014, up from the 2 billion expected to be delivered in 2010. *(Source: Juniper Research, 2010 Mobile Ticketing Report) 
About Trinity Mobile

• Founded in 2003 in the UK
• Currently in partnership with over 100 European retailers, major airlines, rail and bus companies, and leisure and entertainment providers
• Allows the mobile phone handset to become a mobile ticketing device
• Uses mobile phone technology to scan barcodes directly off all mobile phone screens with 100% success rate
• Enables customers and partners to provide sophisticated ticket, coupon and loyalty schemes via simple bulk text-based mobile phone marketing campaigns
• Campaigns are managed and measured providing real-time live control of ticketed events and coupon marketing